The first step in planning your year-end appeal is creating a timeline. These campaigns typically begin in late October or early November, so work backward from the date you’d like your first communications to go out.

The year-end appeal timeline below will help you get started. You can adapt it to suit your organization’s needs. Click on the image below to download and print this resource.

Let us know how MadAveCollective can help with the planning, production and execution of your year-end appeal strategy.